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Brand · Web · Apps · Hosting

Your idea, made real.

Brands, websites and apps from founders who run their own businesses. We build it like we own it.

We're Emma & James Mattison, a husband-and-wife team who build and run our own businesses: a fitness practice, an online academy that has trained 200+ health professionals, a live music duo, and a growing lab of apps. Now we build yours.

Emma and James Mattison, a professional portrait of the two of them side by side against a navy backdrop
professionals trained
200+
systems built
25+
live sites & apps
15

Recent builds

Services

What we build.

Four ways we can help — from the first sketch of your logo to the server it runs on.

Selected client work

Built for others.

All work

Ventures

We don't just build businesses for clients, we run our own.

Every venture runs on systems we built ourselves.

All ventures

The product lab

How we work

From idea to live.

  1. 01

    Discover

    We learn your business, your customers, and what success looks like.

  2. 02

    Brand

    We shape the look and voice, so everything feels like it came from one place.

  3. 03

    Build

    Emma designs and builds it in-house, with James on strategy and payments.

  4. 04

    Launch

    We go live, check every page, and show you how to run it.

  5. 05

    Host

    We host it, keep it updated, and stay with you after launch.

The founders

Meet the founders.

Emma designs, engineers, and ships every build. James shapes the strategy behind it and sets up the payment systems that keep it earning. No outsourcing, no hand-offs.

Emma and James Mattison seated close on a park bench, Emma holding a vintage microphone and James a Les Paul guitar

Emma Mattison

Co-founder · Design & Build

Designs, engineers, and ships every system, from the Emma Mattison Fitness client portal to ASOC's learning platform and AI tools.

Also a certified online personal trainer specializing in functional aging (40+).

James Mattison

Co-founder · Strategy & Integrations

James brings a business owner's eye to every build — shaping the strategy behind it and integrating the payment processors that let clients get paid.

Also a former real-estate owner and broker, and the author of “First Time Home Buying Basics.”

See the book on Amazon (opens in a new tab)

Start a project

Want something built? Let's talk.

We don't hand your project off. Emma builds it, and we stay with you after launch.

What do you need? Choose all that apply

We'll only use your details to reply to you about your project. See our privacy policy.